Hospitals often have loyal patients that require frequent care like rehabilitation, therapy, or procedures. Because of multiple visits, sometimes medical records are inadvertently duplicated. For example, a database of 500,000 records with a duplication rate of 10%, and a cost of $20 each to correct could result in a $1,000,000 price tag. Patient Loyalty Cards help avoid this duplication by tying their record to a government issued ID to populate the correct data. Loyalty cards are a cost-effective marketing tool that not only reduces duplicate records but also automates registration and improves brand recognition. Call AAMSCO today for more details.